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Successful Event Management: A Practical Handbook, 5th Edition

Anton Shone, Bryn Parry

  • Copyright 2019
  • {{checkPublicationMessage('Published', '2019-01-28T00:00:00+0000')}}
Starting At $79.95 See pricing and ISBN options
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Successful Event Management: A Practical Handbook 5th Edition by Anton Shone/Bryn Parry
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Overview

The fifth edition of Successful Event Management covers every aspect of events management, from the planning and set up process through to delivery, close-down and evaluation. The wealth of case studies includes both successful and failed events, allowing you to really understand how the principles described in the text can affect the outcome of an event.

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Meet the Authors

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Anton Shone

Bryn Parry

What's New

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  • Consistent balance between theory, concepts and practical application throughout the text.
  • Brand new case studies on voluntary and charitable events, economic and sustainability implications of events, safety, and evaluation and ethics.
  • Coverage of hostile vehicle mitigation measures and various other modern-day security challenges.
  • Hands-on advice of how to get your own event off the ground, including useful checklists, forms and tips.

Features

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  • New and revised sections covering topics such as online ticketing, social media, charities and volunteer activities, sustainability, safety and disaster management.
  • Discussion questions encourage self-testing and learning.
  • Sample forms and checklists give you a head start in your new career in event management.

Table of Contents

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PART ONE: THE EVENTS BUSINESS
1 An introduction to events
2 The market demand for events
3 The events business: supply and suppliers
4 Events in context

PART TWO: MANAGING EVENTS
5 Making a start and planning the event
6 Financial management and the budget
7 Event logistics and supplies
8 Marketing and public relations for events
9 Risk management and legalities
10 Event project management and set-up issues
11 The organisation manager and the team: during the event
12 Close-down, evaluation and legacies

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  • ISBN-10: 1473759129
  • ISBN-13: 9781473759121
  • RETAIL $79.95

  • ISBN-10: 1473759110
  • ISBN-13: 9781473759114
  • RETAIL $174.95
Instructor Next Steps
Students: Buy now