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Overview
The tenth edition of Strategic Management: Awareness and Change provides students with a sound intellectual framework of the various models and theories of strategic management. Learners explore strategic concepts and strategy implementation to find out how organizations deal with continual transformation—from the rapid growth of the internet, disruptive business models such as the gig economy and online subscriptions and COVID-19—which highlight the need for strategic agility and resilience in all sectors.
This title is available with MindTap, a flexible online learning solution that provides students with all the tools they need to succeed including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids, and analytics to help you track their progress.
- A wide range of fully updated cases featuring well-known brands such as Asos and Boohoo, Netflix and Spotify, Nespresso and Lego, which students can easily relate to and gain valuable insight.
- In light of world events since 2020, the authors take a fresh look at strategic resilience and help students to understand how to stay ahead of the strategic game in the 21st century.
- Engaging new and revised case studies illustrate key points and help students to gain a deeper appreciation of how strategy is practised by different organizations in a range of sectors and countries, including one on the COVID-19 vaccination programme.
- New content introduces the ‘culture circle’, the topic of ‘noise’ and its impact on decisions, as well as ‘strategic break points’ to ensure students understand the latest thinking.
- The accompanying, updated MindTap features a wide range of assignments and practice tests as well as scenario-based questions and video cases.
- Research Snapshots provide an introduction to some of the most recent journal articles in strategic management, ensuring students are up to date with the latest developments in this ever-changing field.
- Uses the proven ‘analysis, choice, implementation’ model to equip students with a thorough grounding in strategic management.
- Provides contemporary examples from high-profile organizations to help students learn why a particular strategy or tactic is chosen and implemented.
- Critical Reflection features challenge topical debates on key theories, giving students the tools to evaluate these concepts.
- This title is available with MindTap, a flexible online learning solution that provides you with all the tools students need to succeed, including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids, and analytics to help you track their progress.
- A fully updated companion website is available to support you including PowerPoint slides, Instructor Manual, and a Cognero Test Bank.
- New content introduces the ‘culture circle’, the topic of ‘noise’ and its impact on decisions, as well as ‘strategic break points’ to ensure students understand the latest thinking.
1. What is strategy and who is involved?
2. The business model and the revenue model
3. Strategic purpose
Part II. Analysis and positioning
4. The business environment and strategy
5. Resource-led strategy
6. The dynamics of competition
Part III. Strategy development
7. Introducing culture and values
8. Creating and formulating strategy: alternatives, evaluation
and choice
9. Strategic planning
10. Strategic leadership and intrapreneurship: towards
visionary leadership?
Part IV. Strategic growth issues
11. Strategic control and measuring success
12. Strategic growth: domestic and/or international?
13. Failure, consolidation and recovery strategies
Part V. Strategy implementation and strategic management
14. Strategy implementation and structure
15. Leading change
16. Managing strategy in the organization
17. The strategically resilient organization
Glossary
Credits
Index
Cengage provides a range of supplements that are updated in coordination with the main title selection. For more information about these supplements, contact your Learning Consultant.
FOR STUDENTS
MindTap for Thompson, Strategic Management Awareness and Change,12 months Instant Access
ISBN: 9781473786578
This title is available with MindTap, a flexible online learning solution that provides your students with all the tools they need to succeed, including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids and analytics to help you track their progress.