MR | 2nd Edition
Tom J. Brown/Tracy A. Suter
Access the eBook
{{getPriceWithCurrency(vm.textbookPlatformSelectedOption.price, "$")}}
{{getPriceWithCurrency("69.95", "$")}}
ISBN: 9780357538852
{{getPriceWithCurrency("69.95", "$")}}
Buy the Textbook
{{getPriceWithCurrency(vm.textbookPlatformSelectedOption.price, "$")}}
{{getPriceWithCurrency("119.95", "$")}}
Buy Paperback : MR
ISBN: 9781133958420
{{getPriceWithCurrency("119.95", "$")}}
{{getInventoryMessage(
vm.textbookPlatformSelectedOption.inventoryCode,
'Published'
)}}
About This Product
Created through a "student-tested, faculty-approved" review process, MR2 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners at a value-based price. MR2 provides an exciting, innovative approach to Marketing Research that provides the material needed for a successful course.