Request for consultation
Thanks for your request. You’ll soon be chatting with a consultant to get the answers you need.
Your form is submitting...
{{formPostErrorMessage.message}} [{{formPostErrorMessage.code}}]
Quick Navigation
Overview
This title is available with MindTap, a flexible online learning solution that provides your students with all the tools they need to succeed, including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids and analytics to help you track their progress.
- A wide range of fully updated cases featuring well-known brands such as Asos and Boohoo, Netflix and Spotify, Nespresso and Lego, which students can easily relate to and gain valuable insight.
- In light of world events since 2020, the authors take a fresh look at strategic resilience and help students to understand how to stay ahead of the strategic game in the 21st century.
- Engaging new and revised case studies illustrate key points and help students to gain a deeper appreciation of how strategy is practised by different organizations in a range of sectors and countries, including one on the COVID-19 vaccination programme.
- New content introduces the ‘culture circle’, the topic of ‘noise’ and its impact on decisions, as well as ‘strategic break points’ to ensure students understand the latest thinking.
- The accompanying, updated MindTap features a wide range of assignments and practice tests as well as scenario-based questions and video cases.
- Research Snapshots provide an introduction to some of the most recent journal articles in strategic management, ensuring students are up to date with the latest developments in this ever-changing field.
- Uses the proven ‘analysis, choice, implementation’ model to equip students with a thorough grounding in strategic management.
- Provides contemporary examples from high-profile organizations to help students learn why a particular strategy or tactic is chosen and implemented.
- Critical Reflection features challenge topical debates on key theories, giving students the tools to evaluate these concepts.
- This title is available with MindTap, a flexible online learning solution that provides you with all the tools students need to succeed, including an interactive eReader, engaging multimedia, practice questions, assessment materials, revision aids, and analytics to help you track their progress.
- A fully updated companion website is available to support you including PowerPoint slides, Instructor Manual, and a Cognero Test Bank.
Reading and Concept Checks
Learn it:
• Test your knowledge
• Flashcards
• Video quiz
Study it:
• Video case
• Questions and problems
• Group project
• Strategy activity
• Case study
Apply it:
• Assessment
• You decide
• Essay questions
• Critical thinking questions
End of Part
• Research assignment
• Case study
Learn it:
• Test your knowledge
• Flashcards
• Video quiz
Study it:
• Video case
• Questions and problems
• Group project
• Strategy activity
• Case study
Apply it:
• Assessment
• You decide
• Essay questions
• Critical thinking questions
End of Part
• Research assignment
• Case study