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Heritage Visitor Attractions: An Operations Management Perspective, 1st Edition

Anna Leask, Ian Yeoman

  • {{checkPublicationMessage('Published', '1999-02-18T00:00:00+0000')}}
Starting At $74.95 See pricing and ISBN options
Heritage Visitor Attractions: An Operations Management Perspective 1st Edition by Anna Leask/Ian Yeoman

Overview

HERITAGE VISITOR ATTRACTIONS

PART I: HVA MANAGEMENT.
1. An overview of the sector.
2. Operations Management.
PART II: DESIGN OF HVAS.
3. Concept Development.
4. Interpretation and Presentation.
5. Visitor Management.
6. The Role of Technology.
7. Job Design and Work Organization.
8. Design of the Process and Product Interface.
PART III: IMPROVEMENT.
9. Quality.
10. Productivity.
PART IV: CAPACITY.
11. Managing Demand and Supply.
12. Yield Management.
PART V: OPERATIONS STRATEGY.
13. Risk and Environment.
14. Decision-making.
15. Strategy and Policy.
PART VI: CASE STUDIES.
Rays Farm: A Case Study.
Developing the Concept for the Thackray Medical Museum, Leeds.
Santa Trains at Boness and Kinneil Railway.
Volunteer Management at Nugget Hill: A Case Study.
Visitor Satisfaction Management at Leeds Castle, Kent.
Coventry Museums and Galleries: A Case Study.
Index.

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  • ISBN-10: 0826460615
  • ISBN-13: 9780826460615
  • RETAIL $74.95