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Overview
"Essentials of Business Communication," 13th Edition, by Guffey/Loewy helps instructors prepare students for a workplace shaped by AI, automation and evolving communication norms. This award-winning text, paired with MindTap online homework, solves key challenges -- students often lack strategic writing, speaking and soft skills employers demand. The narrative delivers unmatched grammar coverage and clear instruction in professional communication -- ethical AI use, emotional intelligence, teamwork and critical thinking. Instructors choose it to build job-ready, articulate graduates who can thrive in any industry.
- Skills-based and AI-ready: Focused on hands-on practice, this text helps students master real-world communication for today’s tech-driven workplace.
- Trusted, up-to-date content: Current research and deep coverage of AI, ethics, tech trends and workplace issues is included, not just surface updates.
- Job-ready skills: Build writing, speaking and soft skills, plus résumé tips to beat applicant filters and thrive in roles AI can’t easily replace.
- MindTap online learning: The text combines eBook, grammar review, feedback-rich assignments, videos and more and is fully integrated and customizable for your LMS.
- Instructor support: The text includes full solutions, discussion prompts, auto-graded MindTap homework and quizzes designed to save time and enrich teaching.
- Focus on Grammar: The text offers Editing Challenges, Radical Rewrites and a full appendix to help students sharpen grammar and mechanics skills.
- Reliable instructor resources: All ancillaries, including test banks and flashcards, are reviewed in-house for quality and accuracy.
Unit I: BUSINESS COMMUNICATION IN THE INFORMATION AGE.
1. Communicating at Work in the Age of AI.
Unit II: THE WRITING PROCESS IN THE DIGITAL ERA.
2. Planning Business Messages.
3. Organizing and Drafting Business Messages.
4. Revising Business Messages.
Unit III: WORKPLACE COMMUNICATION.
5. Short Workplace Messages, Digital Media, and AI.
6. Positive and Neutral Messages.
7. Bad-News Messages.
8. Persuasive and Sales Messages
Unit IV: BUSINESS REPORTS AND PROPOSALS—BEST PRACTICES.
9. Informal Reports.
10. Proposals and Formal Reports.
Unit V: PROFESSIONALISM, TEAMWORK, MEETINGS, AND SPEAKING SKILLS.
11. Professionalism at Work: Business Etiquette, Teamwork, and Meetings.
12. Business Presentations.
Unit VI: EMPLOYMENT COMMUNICATION.
13. The Job Search, Résumés, and Cover Messages in the Age of AI.
14. Interviewing and Following Up.
Appendix A: Document Format Guide.
Appendix B: Citation Formats.
Appendix C: Correction Symbols and Proofreading Marks.
Appendix D: Grammar/Mechanics Handbook With Review Exercises (Including Confusing Words and 160 Frequently Misspelled Words).
Glossary (Available within MindTap).
Endnotes.
Index.
1. Communicating at Work in the Age of AI.
Unit II: THE WRITING PROCESS IN THE DIGITAL ERA.
2. Planning Business Messages.
3. Organizing and Drafting Business Messages.
4. Revising Business Messages.
Unit III: WORKPLACE COMMUNICATION.
5. Short Workplace Messages, Digital Media, and AI.
6. Positive and Neutral Messages.
7. Bad-News Messages.
8. Persuasive and Sales Messages
Unit IV: BUSINESS REPORTS AND PROPOSALS—BEST PRACTICES.
9. Informal Reports.
10. Proposals and Formal Reports.
Unit V: PROFESSIONALISM, TEAMWORK, MEETINGS, AND SPEAKING SKILLS.
11. Professionalism at Work: Business Etiquette, Teamwork, and Meetings.
12. Business Presentations.
Unit VI: EMPLOYMENT COMMUNICATION.
13. The Job Search, Résumés, and Cover Messages in the Age of AI.
14. Interviewing and Following Up.
Appendix A: Document Format Guide.
Appendix B: Citation Formats.
Appendix C: Correction Symbols and Proofreading Marks.
Appendix D: Grammar/Mechanics Handbook With Review Exercises (Including Confusing Words and 160 Frequently Misspelled Words).
Glossary (Available within MindTap).
Endnotes.
Index.